Our Team

Jaap-Jan Verboom

Executive Director

Jaap-Jan is founder and executive director of Truvalu. JJ started his career as an international IT entrepreneur, after which he worked as a regional manager for ICCO in Central and East Africa. A pioneer, combining strategic vision with senior international management experience. JJ’s drive is to create positive change for people through business opportunities.​

Maarten Hasselman

Managing Director Kenya

Maarten holds a Master in Global Business and Sustainability and has experience and interest in social venturing and impact investing. He is a hands-on conceptual thinker and with his analytical skills he loves to dive deep into business cases to understand the potential of a company.

Sharawwat Islam, CFA

Managing Director Bangladesh

With more than 15 years of experience in the financial sector of Bangladesh, Sharawwat joined Truvalu from her passion to work with impact investments. Before joining Truvalu, she worked as an investment banker for over 9 years.

Andrés Jiménez

Managing Director South America

Andres has more than 15 years of experience in implementing technical assistance in the areas of Small & Medium Entrepreneur (SME) development, as well as support of agriculture international negotiations, inclusive businesses and supporting government and community institutions.

Who We Are

Truvalu is a company with three subsidiaries that form an ecosystem to support small- and medium-sized enterprises which aim to build a fair and inclusive value chain.

Truvalu.enterprises assesses a company’s value based on growth potential and social impact on small producers. The path of setting up a realistic business plan and researching markets is undertaken together. Financing is based on co-entrepreneurship. 

We share the risks and the profits; we are jointly responsible. 

Truvalu.trade is in the centre of the chain. It is the core where trade truly takes place. Together with our partners WAAR & FairForward, Truvalu.trade organizes the whole process of packaging, branding, financing, distribution, retail and consumers across borders. By this, we create export markets, as well as local markets in the countries where the products are made. 

Truvalu.academy is the knowledge center of our organization. The academy provides business development support to SMEs to become investment and export-ready. 

Besides that, through the academy, we train (external) experts on our investment methodology as well as on business acceleration through online and offline training.








Affiliated Partners

Implementing Partners

Supporting Partners